{"id":108017,"date":"2025-03-27T15:41:26","date_gmt":"2025-03-27T14:41:26","guid":{"rendered":"https:\/\/www.intrixcrm.com\/rs\/?p=108017"},"modified":"2025-03-27T15:45:58","modified_gmt":"2025-03-27T14:45:58","slug":"da-li-je-crm-softver-namenjen-samo-za-velike-kompanije","status":"publish","type":"post","link":"https:\/\/www.intrixcrm.com\/rs\/da-li-je-crm-softver-namenjen-samo-za-velike-kompanije","title":{"rendered":"Da li je CRM softver namenjen samo za velike kompanije?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"108017\" class=\"elementor elementor-108017\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cf5dd08 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cf5dd08\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e39dff4\" data-id=\"e39dff4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-443829b elementor-widget elementor-widget-heading\" data-id=\"443829b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.7 - 03-07-2022 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\" id=\"zasto-je-crm-isplativ-za-male-i-srednje-isto-kao-i-za-velike\">Za\u0161to je CRM isplativ za male i srednje isto kao i za velike?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc01851 elementor-widget elementor-widget-text-editor\" data-id=\"dc01851\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.7 - 03-07-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><strong>CRM softver<\/strong> (Customer Relationship Management), predstavlja ure\u0111en na\u010din komunikacije sa klijentima na svim nivoima. Kada se pomene, mnogi odmah pomisle na velike korporacije sa stotinama zaposlenih i ogromnim bud\u017eetima.<br \/>Istina je, me\u0111utim, da <strong>CRM re\u0161enja mogu biti jednako efikasna i za najmanje firme<\/strong>, pa \u010dak i one sa samo par zaposlenih. \u0160ta vi\u0161e, mala preduze\u0107a \u0107e mnogo br\u017ee ostvariti povrat investicije (ROI) kori\u0161\u0107enjem <a href=\"https:\/\/www.intrixcrm.com\/rs\/crm\">CRM sistema<\/a>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-717da37 elementor-widget elementor-widget-image\" data-id=\"717da37\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.7 - 03-07-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<picture><source srcset=\"https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/CRM-softver-za-mala-i-velika-poduzec\u0301a-1024x683.jpg.webp 1024w, https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/CRM-softver-za-mala-i-velika-poduzec\u0301a-300x200.jpg.webp 300w, https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/CRM-softver-za-mala-i-velika-poduzec\u0301a-768x512.jpg.webp 768w, https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/CRM-softver-za-mala-i-velika-poduzec\u0301a.jpg.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img width=\"1024\" height=\"683\" src=\"https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/CRM-softver-za-mala-i-velika-poduzec\u0301a-1024x683.jpg\" class=\"attachment-large size-large webpexpress-processed\" alt=\"Treba li Vam CRM?\" srcset=\"https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/CRM-softver-za-mala-i-velika-poduzec\u0301a-1024x683.jpg 1024w, https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/CRM-softver-za-mala-i-velika-poduzec\u0301a-300x200.jpg 300w, https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/CRM-softver-za-mala-i-velika-poduzec\u0301a-768x512.jpg 768w, https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/CRM-softver-za-mala-i-velika-poduzec\u0301a.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"CRM softver za mala i velika preduzec\u0301a\"><\/picture>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7a011dd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7a011dd\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dbe61a8\" data-id=\"dbe61a8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a0206d2 elementor-widget elementor-widget-heading\" data-id=\"a0206d2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\" id=\"transformisite-vase-odnose-sa-kupcima-automatizujte-personalizujte-dominirajte\">Transformi\u0161ite va\u0161e odnose sa kupcima \u2013 automatizujte, personalizujte, dominirajte!<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe1e0cb elementor-widget elementor-widget-text-editor\" data-id=\"fe1e0cb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Kompanije svih veli\u010dina<\/strong> postoje zbog profita. Taj \u201chleb na sto\u201d donose nam na\u0161i klijenti. Onda je prirodno da \u017eelimo da oni budu zadovoljni i da \u017eelimo da u moru konkurencije najra\u0111e i prvo pomisle na nas. Ista ta konkurencija tera nas da <strong>radimo kvalitetno, a opet uz \u0161to manje tro\u0161kove<\/strong>. Pa kako?<br \/>Efikasnost je klju\u010dna re\u010d. Ako na administraciju mogu da potro\u0161im 5 minuta, nema razloga da tro\u0161im 30, ako imam 10 prodajnih prilika, ne smem dozvoliti da izgubim 3, ako postoji na\u010din da sve svoje klijente o novoj akciji obavestim odjednom, hajde da im se ne obra\u0107am pojedina\u010dno.<\/p><p>I \u0161ta onda sa svim tim oslobo\u0111enim vremenom? Iskoristi\u0107u ga da <strong>svoju uslugu ili proizvod u\u010dinim boljim<\/strong>, da ih personalizujem, da budem bolji pri svakom koraku na putu od iskazanog interesovanja do prodaje.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0f915c8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0f915c8\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e134520\" data-id=\"e134520\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c88f9e elementor-widget elementor-widget-heading\" data-id=\"4c88f9e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\" id=\"crm-kao-alat-za-rast-i-efikasnost\">CRM kao alat za rast i efikasnost<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4199615 elementor-widget elementor-widget-text-editor\" data-id=\"4199615\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Bez obzira na veli\u010dinu, svaka kompanija ima klijente, a komunikaciju sa njima i podatke o njima treba organizovati. CRM softver vam mo\u017ee pomo\u0107i da:<\/p><ul><li><strong>Pobolj\u0161ate<\/strong> odnose sa klijentima kroz bolju evidenciju interakcija (pozivi, sastanci, ponude),<\/li><li><strong>Automatizujete<\/strong> ponavljaju\u0107e zadatke i tako u\u0161tedite vreme,<\/li><li>Efikasnije <strong>upravljaljate<\/strong> prodajnim prilikama i pove\u0107ate konverzije,<\/li><li><strong>Imate bolji pregled<\/strong> nad poslovanjem uz analitiku i izve\u0161taje.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-832a839 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"832a839\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f3698ae\" data-id=\"f3698ae\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-daffa4b elementor-widget elementor-widget-heading\" data-id=\"daffa4b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\" id=\"da-li-je-crm-softver-isplativa-investicija\">Da li je CRM softver isplativa investicija?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45dc0c6 elementor-widget elementor-widget-text-editor\" data-id=\"45dc0c6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Mala preduze\u0107a percipiraju CRM softver kao skup alat. Istina je zapravo da kada se uporede tro\u0161kovi CRM-a sa svakodnevnim tro\u0161kovima poslovanja, postaje jasno da je ovo jedna od <strong>najisplativijih investicija<\/strong>.<\/span><\/p><p><span style=\"font-weight: 400;\">Kao primer uze\u0107emo da je mese\u010dna pretplata za kvalitetan <strong>CRM softver<\/strong> izme\u0111u 20 i 50 dolara po korisniku. Kada to uporedimo sa mese\u010dnim tro\u0161kovima za mobilni telefon po zaposlenom, koji \u010desto prelaze 50 dolara, postaje jasno da je <strong>CRM jednako dostupan<\/strong>, ali donosi mnogo ve\u0107u vrednost.<\/span><\/p><p><span style=\"font-weight: 400;\">Sa druge strane, ako se HR ekipa izborila za besplatnu kafu za zaposlene, onda \u0107ete brzo i lako od direktora finansija dobiti informaciju koliko ta beneficija \u201cko\u0161ta\u201d va\u0161u kompaniju. Ako ste malo preduze\u0107e, bi\u0107e dovoljno da jednog meseca sakupljate ra\u010dune od kafe i sokova, da ih na kraju meseca saberete i na kraju podelite sa brojem zaposlenih. <strong>Matematika je neumoljiva<\/strong>.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16a416a elementor-widget elementor-widget-image\" data-id=\"16a416a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture><source srcset=\"https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/CRM-ROI-za-mala-i-srednja-poduzec\u0301a-1024x683.jpg.webp 1024w, https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/CRM-ROI-za-mala-i-srednja-poduzec\u0301a-300x200.jpg.webp 300w, https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/CRM-ROI-za-mala-i-srednja-poduzec\u0301a-768x512.jpg.webp 768w, https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/CRM-ROI-za-mala-i-srednja-poduzec\u0301a.jpg.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img width=\"1024\" height=\"683\" src=\"https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/CRM-ROI-za-mala-i-srednja-poduzec\u0301a-1024x683.jpg\" class=\"attachment-large size-large webpexpress-processed\" alt=\"CRM ROI kalkulacija\" srcset=\"https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/CRM-ROI-za-mala-i-srednja-poduzec\u0301a-1024x683.jpg 1024w, https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/CRM-ROI-za-mala-i-srednja-poduzec\u0301a-300x200.jpg 300w, https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/CRM-ROI-za-mala-i-srednja-poduzec\u0301a-768x512.jpg 768w, https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/CRM-ROI-za-mala-i-srednja-poduzec\u0301a.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"CRM ROI za mala i srednja preduzec\u0301a\"><\/picture>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a203ab2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a203ab2\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-990f263\" data-id=\"990f263\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7c28cff elementor-widget elementor-widget-heading\" data-id=\"7c28cff\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\" id=\"roi-vrednost-crm-a-u-brojkama\">ROI: Vrednost CRM-a u brojkama<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a2e314 elementor-widget elementor-widget-text-editor\" data-id=\"9a2e314\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Kada govorimo o povratu investicije nakon implementacije CRM softvera, trebalo bi najpre da pogledamo neka istra\u017eivanja. Prema <strong>Nucleus Research<\/strong>-u, prose\u010dan ROI za CRM 2011. Godine iznosio je <strong>5,60 USD za svaki ulo\u017eeni dolar<\/strong>. Ta cifra je 2014. godine narasla na 8,71 USD, \u0161to predstavlja pove\u0107anje od 38% (izvor: <a href=\"https:\/\/nucleusresearch.com\/research\/single\/crm-pays-back-8-71-for-every-dollar-spent\/\">Nucleus Research<\/a>). <br \/>Ipak, svesni smo da je ameri\u010dko tr\u017ei\u0161te specifi\u010dno na puno na\u010dina i da ovi brojevi u Evropi nisu na ovom nivou, ali \u010dak i da ih podelimo sa dva, dobijamo jako brz povrat ulo\u017eenog, a pored finasijskog aspekta tu je onaj nematerijalni kroz:<\/p><ul><li><strong>Pove\u0107anje konverzije<\/strong>: Kompanije koje koriste CRM softvere bele\u017ee pove\u0107anje konverzije potencijalnih klijenata za 17%, pove\u0107anje lojalnosti kupaca za 16%, a produktivnost \u010dlanova prodajnog tima podi\u017eu za 21%.<\/li><li><strong>Unapre\u0111enje korisni\u010dkog iskustva<\/strong>: Budu\u0107i da CRM omogu\u0107ava personalizaciju interakcija sa kupcima, ovo svakako mo\u017ee pove\u0107ati njihovu lojalnost i zadovoljstvo.<\/li><li><strong>Unapre\u0111enje efikasnosti operacija<\/strong>: Rutinski poslovi ubijaju kreativnost, a odnose jako puno vremena. Ukoliko ih automatizujemo, zaposleni \u0107e imati puno vi\u0161e vremena da se posvete strate\u0161ki va\u017enim aktivnostima<\/li><\/ul><p><br \/>Svi ovi pokazatelji primenljivi su na kompaniju <strong>bez obzira na veli\u010dinu ili broj zaposlenih<\/strong>, \u010dak \u0107e se u manjim sistemima efekat osetiti puno br\u017ee.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d209e52 elementor-widget elementor-widget-image\" data-id=\"d209e52\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture><source srcset=\"https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/Interfejs-Intrix-CRM-softvera-1024x683.jpg.webp 1024w, https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/Interfejs-Intrix-CRM-softvera-300x200.jpg.webp 300w, https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/Interfejs-Intrix-CRM-softvera-768x512.jpg.webp 768w, https:\/\/www.intrix.si\/app\/webp-express\/webp-images\/doc-root\/app\/uploads\/sites\/6\/2025\/03\/Interfejs-Intrix-CRM-softvera.jpg.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img width=\"1024\" height=\"683\" src=\"https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/Interfejs-Intrix-CRM-softvera-1024x683.jpg\" class=\"attachment-large size-large webpexpress-processed\" alt=\"Intrix CRM interface\" srcset=\"https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/Interfejs-Intrix-CRM-softvera-1024x683.jpg 1024w, https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/Interfejs-Intrix-CRM-softvera-300x200.jpg 300w, https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/Interfejs-Intrix-CRM-softvera-768x512.jpg 768w, https:\/\/www.intrix.si\/app\/uploads\/sites\/6\/2025\/03\/Interfejs-Intrix-CRM-softvera.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"Intrix CRM korisni\u010dko okru\u017eenje\"><\/picture>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-34bf3c4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"34bf3c4\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f287e60\" data-id=\"f287e60\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c0394be elementor-widget elementor-widget-heading\" data-id=\"c0394be\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\" id=\"pa-sta-je-onda-zakljucak\">Pa \u0161ta je onda zaklju\u010dak?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f22ad9 elementor-widget elementor-widget-text-editor\" data-id=\"0f22ad9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>CRM softver nije luksuz<\/strong>, nije skupa igra\u010dka, ve\u0107 neophodan alat koji i najmanje kompanije mogu koristiti kako bi kvalitet svog poslovanja podigle na vi\u0161i nivo, a tako i <strong>pove\u0107ale prihode i ostvarile dugoro\u010dni rast<\/strong>.<br \/>Investicija u <a href=\"https:\/\/www.intrixcrm.com\/rs\/crm\">CRM aplikaciju<\/a> \u010desto bude isplativije od mnogih drugih tro\u0161kova koje firme podrazumevaju kao neophodne. Zato, ukoliko i dalje koristite tabele i papire za brigu o svojim klijentima, postoje ozbiljne \u0161anse da je pravo vreme da razmislite o savremenom <strong>CRM re\u0161enju koje mo\u017ee transformisati va\u0161e poslovanje<\/strong>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62c8d287 elementor-section-full_width elementor-section-height-min-height elementor-section-stretched elementor-hidden-desktop elementor-section-height-default elementor-section-items-middle\" data-id=\"62c8d287\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6387decc\" data-id=\"6387decc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9762c19 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9762c19\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4582d1dd\" data-id=\"4582d1dd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5f266099 elementor-widget elementor-widget-heading\" data-id=\"5f266099\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u017delite vi\u0161e informacija ili <br> prezentaciju rje\u0161enja?\n<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17c5db4d elementor-align-right elementor-mobile-align-center elementor-tablet-align-center elementor-widget elementor-widget-button\" data-id=\"17c5db4d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"\/rs\/kontakt\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontaktirajte nas<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-304eb3bd\" data-id=\"304eb3bd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-319b003 elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"319b003\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Goran Filipovi\u0107<br \/><\/strong><br \/>Head of sales Serbia<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-532fc5b3 elementor-section-height-min-height elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"532fc5b3\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5333bcf2\" data-id=\"5333bcf2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-61afb260 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"61afb260\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3247e773\" data-id=\"3247e773\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b35cab8 elementor-widget elementor-widget-heading\" data-id=\"b35cab8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u017delite vi\u0161e informacija ili <br>\nprezentaciju re\u0161enja?\n<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6da4696c elementor-align-center elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"6da4696c\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"\/rs\/kontakt\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontaktirajte nas<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-798a1875\" data-id=\"798a1875\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-554a700d elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"554a700d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<strong>Goran Filipovi\u0107\n<\/strong><br>\nHead of sales Serbia\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Za\u0161to je CRM isplativ za male i srednje isto kao i za velike? CRM softver (Customer Relationship Management), predstavlja ure\u0111en&#8230;<\/p>\n","protected":false},"author":37,"featured_media":108020,"comment_status":"open","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":[],"categories":[39,14,208,144],"tags":[],"_links":{"self":[{"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/posts\/108017"}],"collection":[{"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/comments?post=108017"}],"version-history":[{"count":26,"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/posts\/108017\/revisions"}],"predecessor-version":[{"id":108309,"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/posts\/108017\/revisions\/108309"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/media\/108020"}],"wp:attachment":[{"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/media?parent=108017"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/categories?post=108017"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intrixcrm.com\/rs\/wp-json\/wp\/v2\/tags?post=108017"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}